Ricky’s has been announced as a recipient of the CFA Franchisees’ Choice designation. This is the first year award winners have been announced virtually amidst COVID-19. Now in its tenth year, the annual Franchisees’ Choice Designation Program recognizes Ricky’s for its accomplishment in receiving this designation.
The Franchisees’ Choice designees are CFA member franchise brands who voluntarily took part in an independently-administered survey. This year, more than 70 CFA member franchise brands participated in the survey. Franchisees were asked to assess their franchisor in key areas of the franchise business model, including the franchisee selection process, franchisee information package, leadership, business planning and marketing, training and support, as well as ongoing operations and the relationship between the franchisor and franchisee.
In the due diligence process of investigating a franchise opportunity, speaking with existing franchisees about the opportunity being explored is essential. For prospective franchisees, the Franchisees’ Choice Designation identifies that a franchise brand has received a solid endorsement through its satisfaction ratings from its franchisees. The 2020 Franchisees’ Choice Designees are representative of the diversity of franchise opportunities and the standard of excellence of CFA members.